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Ad Network and Ad Exchange Primer
6 years ago

Ad Network and Ad Exchange Primer

By  •  Advertisement

Participating in an ad network or ad exchange can be a good solution for sites looking to monetize their video and mobile content. Ad networks and exchanges can aggregate content …
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Get Ready For Adobe Primetime, Here Is a Summary In Case You Missed It
6 years ago

Get Ready For Adobe Primetime, Here Is a Summary In Case You Missed It

In case you haven’t followed the announcements, Adobe announced Project Primetime, which will be Adobe’s next generation video workflow.

 

Project Primetime

Ashley Still, Director of Product Management for Video …
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Prometheus TEDTalk 2023 with Peter Weyland – “We Are The Gods Now”
6 years ago

Prometheus TEDTalk 2023 with Peter Weyland – “We Are The Gods Now”

Peter Weyland, founder of Weyland Industries, shared this historic video of his first Ted Talk in 2023.

Considered a seminal moment in the career of our founder Peter Weyland, this …
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All Ad Servers Are Not Created Equal – Know the Difference
6 years ago

All Ad Servers Are Not Created Equal – Know the Difference

By  •  Advertisement

So you’ve created a great ad, the agency has approved and now it’s ready to go, but there’s a problem. It is not usable for enough sites and applications, what …
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Is Samsung’s Ad Strategy Oddly Similar to Apple’s?
6 years ago

Is Samsung’s Ad Strategy Oddly Similar to Apple’s?

I remember first seeing the Samsung Galaxy S II commercial  “The Way We’re Wired” and I was surprised about the depth of the message, and the very emotional, almost revolutionary theme. Until I …
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SNL Verizon Sketch Shows Why User Experience Matters, Not Tech Details
6 years ago

SNL Verizon Sketch Shows Why User Experience Matters, Not Tech Details

Comedy is a powerful way to reflect on what we consider the norm, and in this case Saturday Night Live analyzes Verizon advertisement, with the sarcastic tag line – “Verizon – It’s an …
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Video Ads on The Rise – Record Online Video CPM for Super Bowl
6 years ago

Video Ads on The Rise – Record Online Video CPM for Super Bowl

MediaPost reports that the online Super Bowl streaming event will have a CPM of $55, compared to $35 for TV.

The NFL is asking for sky-high advertising dollars for the …
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Will Ferrell and Davenport – (Un)intentional Viral Marketing At Its Best
6 years ago

Will Ferrell and Davenport – (Un)intentional Viral Marketing At Its Best

Hollywood comedian Will Ferrell, famous for numerous movies, and his online comedy site Funny or Die, created an interesting series of old-fashioned looking advertisements for Old Milwaukee, a beer from Davenport.

What …
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2012 – Pre-Roll and Beyond
6 years ago

2012 – Pre-Roll and Beyond

By  •  Advertisement

This time of year I must admit I’m like a lot of people and can’t help reading through all the predictions for what’s coming up in 2012.  Although we clearly …
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Introducing a New Flashstreamworks Contributor – Amy Beer
6 years ago

Introducing a New Flashstreamworks Contributor – Amy Beer

As part of expanding the advertisement coverage, I’m very excited to introduce Amy Beer as a new guest contributor to Flashstreamworks.

I am pleased to join the Flashstreamworks blog roll …
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