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About Jens Loeffler

Technology enthusiast and evangelist, with a passion for online video and mobile. Principal technical evangelist in Adobe's Video Solutions team focusing on Adobe Primetime. The views expressed on this blog are personal views.
Latest Posts | By Jens Loeffler
New Whitepaper: Optimizing “Start to Playback” Performance with Adobe Access Content
6 years ago

New Whitepaper: Optimizing “Start to Playback” Performance with Adobe Access Content

Viewer experience is crucial for everyone providing a video offering, but DRM is often considered to be a user experience burden. Adobe’s Eric Ha describes in his new white paper …
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Use Your Sleep Movements to Create Art

A great marketing campaign for Ibis Hotels, specifically their beds. The concept evolves around recording your sleep movements, and create art out of it. Read More

HTML5 Video Guide – All You Need to Know for 2014
6 years ago

HTML5 Video Guide – All You Need to Know for 2014

HTML5 video has been a hot topic for the last few years, but even though it seems to be conceptionally easy with simply an additional HTML video tag, there are important …
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Fortune Teller

Another fun Adobe Marketing Cloud video advertisement. Sounds like just another day at an average online company.

Stage3d – Nissan and Stormtroopers in “The New Story”
6 years ago

Stage3d – Nissan and Stormtroopers in “The New Story”

By  •  3D

Great example of 3d on the web with a nicely rendered car model. I really wish the Star Wars Stormtroopers would get into the car and drive away though. Maybe …
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Comparing Disqus with LiveFyre Comments
6 years ago

Comparing Disqus with LiveFyre Comments

I have been using LiveFyre comments for a couple of years now, and even though this blog doesn’t receive enough comment volume to evaluate them under load, it has been …
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FDT 7 Released

A new version of Powerflasher’s Flash code editing tool has been released. New features include

  • Change Function Signature
  • Compiler Constant Management
  • Improved SDK Management – Add Pure AIR SDKs …
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A Beginner’s Guide to Online Video
6 years ago

A Beginner’s Guide to Online Video

I worked for many years with the online video community, with an increasing focus on specific problems high-end users might have. But sometimes it’s also important to go back to …
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Click, Baby, Click!
7 years ago

Click, Baby, Click!

By  •  Fun

Another great ad for the Adobe Marketing Cloud.

How to Add Live Search to Your WordPress Blog
7 years ago

How to Add Live Search to Your WordPress Blog

I have been maintaining a pretty extensive archive of blog posts reaching back to 2004, which in some cases contains outdated information, but in others, provide some great insight in some …
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